Five Below is a one-of-a-kind store where you can grab the hottest stuff on the planet for $5 or less.

5B is the cool, anti-retailer, retailer. They’re fun, hip, irreverent, and predominately targeted towards pre-teens, teens and tweens.

They have cool stuff like t-shirts, tech gadgets, all things beauty, candy, toys, fitness gear, and more! All at prices teens can afford and parents feel good saying “YES!” to. That means you never pay more than $5 for the trendiest, coolest high-quality stuff that you just gotta have.

The Elfolution

When we tested the elves as a year-round concept, people confirmed what we already believed to be true– elves stand for fun.

In fact, people believed that the elves embody the fun spirit of Five Below and that spirit translated well beyond the expected Christmas time. It turns out— elves for fun at any time of the year.